Project
Demonstrate your supremacy by beating your friends in a thrilling one-on-one race. With Floorcraft Racers, you have the power to transform any area, whether it’s a kitchen table or bedroom floor, into a dynamic racetrack. Elevate the challenge by strategically placing obstacles along the route and brace yourself for lots of fun!
Floorcraft Racers is a mobile based multiplayer racing game, developed by Matterless, in which you race with your best friends in shared augmented reality.
Services
Brand identity
Floorcraft Racers is part of a series of game modes, together with Floorcraft Blasters and Floorcraft Aviation. These modes utilize an innovative technology developed by Matterless. This technology allows the Floorcraft series to be scaled to accommodate a diverse range of modes and topics. In the process of developing the brand identity for the Floorcraft Racers brand, a two-step methodology was adopted. Initially, we crafted a Floorcraft logo that seamlessly adapts in different lock-ups. This was followed by crafting the brand identity for Floorcraft Racers mode.
